Industry Operations

How Do Tariffs Affect iGaming Equipment Suppliers?

US tariffs on imported components have driven up costs for gaming equipment manufacturers, created supply chain uncertainty, and forced suppliers to rethink sourcing strategies — with effects that ripple through the entire iGaming value chain.

TariffsSupply ChainGaming EquipmentIndustry Operations

US tariffs on imported components have significantly increased costs for gaming equipment manufacturers and created persistent uncertainty across the iGaming supply chain. The effects extend beyond hardware manufacturers to software providers, operators, and ultimately player experience.

The Liberation Day Shockwave

The tariff story in gaming began in earnest on 2 April 2025 — "Liberation Day" — when sweeping US tariff changes pushed the average effective tariff rate to 22.5%, the highest since 1909. Gaming equipment manufacturers, who source components globally (displays, processors, casings, networking hardware), faced immediate cost increases.

What followed was a year of policy reversals that the industry found even more damaging than the tariffs themselves:

  • April 2025: Tariffs announced, then delayed 90 days
  • Multiple cycles of proclamation and retraction through 2025
  • February 2026: US Supreme Court struck down the majority of tariffs as unconstitutional under IEEPA
  • April 2026: Refund process for previously collected tariffs remains unclear

The AGEM Index, which tracks stock performance of major gaming suppliers, declined approximately 9% from March 2025 to March 2026.

Why Uncertainty Hurts More Than the Tariffs Themselves

As the Association of Gaming Equipment Manufacturers (AGEM) has noted, the on-again, off-again nature of the tariffs made long-term planning nearly impossible. Suppliers couldn't commit to multi-year sourcing contracts, delay capital expenditures, or pass costs through to customers with confidence.

The practical effects for equipment manufacturers:

  • Component sourcing disruption — Manufacturers exploring alternative suppliers in non-tariffed countries, but qualification cycles for gaming-grade components take months
  • Inventory management challenges — Some suppliers over-ordered during tariff pauses, tying up capital in excess stock
  • Pricing instability — Difficulty setting stable prices for slot machines, terminals, and networking equipment when input costs fluctuate quarterly
  • Capital expenditure freezes — Investment in new manufacturing lines paused while regulatory clarity developed

The Software Side Effect

While tariffs directly target physical goods, the effects cascade into software and platform operations:

Higher infrastructure costs: Server hardware, networking equipment, and data centre components all carry tariff exposure. Operators running on-premise infrastructure absorbed cost increases that cloud-native competitors largely avoided.

Delayed product launches: New gaming terminals and kiosks require both hardware and integrated software. Hardware delays pushed back software revenue recognition for suppliers offering bundled solutions.

Accelerated cloud migration: Some operators used the tariff disruption as motivation to move workloads to cloud infrastructure, reducing their exposure to hardware cost volatility.

What Operators Should Know

For iGaming operators — particularly those managing both online and land-based operations — the tariff situation introduces several strategic considerations:

  1. Negotiate flexible pricing with equipment suppliers who may be passing through volatile component costs
  2. Evaluate cloud-first architectures that reduce dependency on owned hardware
  3. Build supply chain awareness into procurement — understanding where your technology partners source their components
  4. Monitor the refund situation — with the SCOTUS ruling invalidating most IEEPA tariffs, refund mechanisms could reduce costs retroactively, though only 28% of companies surveyed by KPMG plan to actively pursue them

Looking Ahead

The gaming equipment supply chain is adapting. Suppliers are diversifying sourcing, building more dynamic procurement processes, and planning for continued uncertainty. The companies best positioned are those treating supply chain resilience as a strategic capability rather than a back-office function.

For B2B technology providers operating purely in software — like intelligence layers and personalisation platforms — the tariff disruption reinforces the value proposition of cloud-delivered, hardware-independent solutions.


Last verified: April 2026