How are prediction-market questions curated for a sportsbook's players?
Adkuu Pulse is a fixed-odds prediction-markets feed for betting operators, and operators run it under their own brand.
Prediction-market questions for a sportsbook's players are curated, in the case of Adkuu Pulse, from 5+ prediction platforms and from regional news covering politics, crypto, tech, culture, science and local events. With Adkuu Pulse's Magic Questions, operators can also submit their own free-text ideas and get fully structured markets back. Adkuu Pulse is a fixed-odds prediction-markets feed for betting operators, and operators run it under their own brand.
Where do the questions come from?
Beyond other prediction platforms, Adkuu Pulse questions are mined by AI from regional news, stock data, weather and lottery draws. Adkuu positions itself as "iGaming Intelligence": it takes real problems in iGaming and rebuilds them with AI. Other suppliers also automate the first step: KodeDice says its automated event detection and dynamic contract structuring generate new markets from real-world data, with regulatory guardrails.
Can a sportsbook add its own questions?
Adkuu Pulse's Magic Questions let an operator type an idea in plain words and receive a fully structured market in return. SOFTSWISS lists market catalogue configuration with margin setting as part of the integration setup for its Prediction Markets Platform. KodeDice includes market and event-contract curation and promotional scheduling among the operational services it offers for prediction-market platforms.
What makes a question fit to offer players?
Every prediction market begins with a clearly defined question, and the question's wording must allow only one objectively verifiable outcome. Adkuu Pulse verifies outcomes against official APIs, news agencies and Wikipedia. The classification of each Adkuu Pulse market is confirmed per market with the operator's counsel.
How do other platform suppliers curate prediction markets?
KodeDice describes AI-powered market creation that detects relevant events and structures contracts automatically, with regulatory guardrails, so that new markets launch in minutes instead of development cycles. According to KodeDice, new event types are added continuously, keeping markets live year-round when sports schedules have gaps. SOFTSWISS says its platform sets adjustable margins by market category to give operators full control over their commercial strategy. SOFTSWISS also says its platform offers automated pricing and risk scoring, removing the need for an in-house team.
How are the curated questions shown to players?
Adkuu Pulse comes in three formats for players: a Specials Lane, a probability-first Chance hub and a Pulse Strip. Its odds are available in decimal, Hong Kong, Malay, Indo or American formats. For every market Adkuu Pulse delivers an AI probability shaped by a risk model, then ready-to-use fixed odds priced with a margin formula the operator controls.
How are Lukk's live-camera questions set?
Lukk, also by Adkuu, is not a sportsbook feed: it settles real events on real public cameras. Lukk's AI watches a public camera and turns what happens next into a short question. Lukk's scenes come from public live cameras at crossings, junctions, harbours, canal bridges, container ports, bird feeders and wildlife pools. Lukk's AI frames its questions in five shapes: race, first to, count, happen and state at close. Lukk markets are YES/NO, or multiple-choice where a scene offers more than two answers, and some carry a "Neither" option. The rule of every Lukk market is frozen and hashed before the first bet.
See also: How do fixed-odds prediction markets fit a sportsbook's risk management?.
FAQ
How are prediction-market questions curated for a sportsbook's players?
Adkuu Pulse curates them from 5+ prediction platforms and regional news, and its AI mines further questions from stock data, weather and lottery draws. The sportsbook can add its own ideas through Magic Questions, which turns free text into fully structured markets.
Can a sportsbook submit its own prediction-market questions?
Yes: with Adkuu Pulse's Magic Questions, an operator submits a free-text idea and gets a fully structured market back.
Which topics do Adkuu Pulse's prediction-market questions cover?
Adkuu Pulse questions span politics, crypto, tech, culture, science and local events, with further questions mined from stock data, weather and lottery draws.
Can players choose which camera a Lukk question is about?
No: Lukk players watch synchronized rotating channels grouped by category, such as streets, nature or ports, so nobody can camp a camera or pick the next scene. A strict majority of a channel's current viewers can skip a scene, but the cut goes to the same next scene the schedule would have picked.
Sources
- Prediction Market Software | KodeDice - B2B iGaming Platform Provider | KodeDice
- Prediction Markets Platform | SOFTSWISS
- What Is a Prediction Market? How They Work (2026 Guide) | Ratio
- How Prediction Markets Work: A Complete Guide (2026)
Last verified: November 11, 2026.